Campaigns

Rouge Allure Ink Fusion 

A global campaign to launch a new Chanel liquid lip product with intense pigment but in a limited range of shades...in a category saturated with color. 

Dove Eco Concentrate

In an exclusive partnership with Amazon, Unilever created a Dove concentrated body wash that had to be equally positioned to a regular Dove body wash.

Forget Foundation

The first worldwide campaign for the Chanel foundation category campaign. 

Ketel One Botanical Spritz

A lower-price extension for Ketel One Vodka Botanicals needed a splashy launch, without diluting the brand image.

A Declaration for International Women's Day

As a brand founded by a woman and created for women, Chanel Fragrance & Beauty wanted to celebrate female empowerment.

Dove Deeply Nourishing Body Wash 

This Dove challenge had to be big enough to convert the bar-biased skeptics into body wash believers. We knew we needed to create big drama.